Coop Branding + Illustration + Animated Video + Print & Interactive Design
From cafes around the country to your local gas station, Seattle's Best Coffee delivers excellent coffee everywhere. As a part of a larger team, I took on the cooperative brand as well as a several special promotions featured here.
Liquid holiday cheer
What does that look like exactly? A winter wonderland prominently featuring the three top-selling seasonal drinks as snow globes. In addition to creating the menu, I was able to transform Joe's confectionery into irresistible Seattle's Best Coffee branded treats through custom illustration.
A Winter Getaway
I developed and launched a campaign to counteract traditionally low, after holiday sales in January and February. Through this design and concept we offered customers a chance to escape from their winter blues through fantastical art and a delicious citrus blend.
Building business relationships
Video is an incredible tool for business like Seattle's Best Coffee to use when gaining ground in the market.
Simplifying the way Americans order coffee
The Levels Campaign took an overcomplicated system and made it incredibly easy for consumers to digest. My role was to unify the system with a dedicated design and merchandise.